The Loneliest Color™
Express your true self with the overlooked and unexpected.
Rediscover the Beauty of Color
Introducing The Loneliest Color™, a celebration of individuality, self-expression and unconventional style, brought to life by the striking beauty of Sherwin-Williams least tinted paint color: Radiant Lilac SW 0074.
Radiant Lilac
Radiant Lilac
This mauve-violet hue is an unapologetic statement maker. The color of confidence.
This mauve-violet hue is an unapologetic statement maker. The color of confidence.
Unconventional Elegance
This shade balances bold and neutral palettes with ease. It's daring, yet versatile.
Confident & Daring
Pair These with Radiant Lilac
Confident & Daring
Pair These with Radiant Lilac
Enter The Loneliest Color™ Sweepstakes
Celebrate the beauty of the often overlooked – women’s basketball and The Loneliest Color™ 2025 by Sherwin-Williams, Radiant Lilac SW 0074. One lucky winner will receive round-trip airfare and lodging for two, plus tickets to a professional women's basketball game in Dallas!
To enter:
Order a Radiant Lilac color chip or Peel & Stick sample from May 21 to June 30 to be automatically entered to win.
*No purchase necessary. One entry per household.
Homeowners
Try colors at home with these three sample options.
Designers
Visit the Resource Library for color samples.
Designers
Visit the Resource Library for color samples.
Visualize Radiant Lilac in Your Space
Visualize Radiant Lilac in Your Space
Ready to explore this daring shade? Use our color tools to try Radiant Lilac SW 0074.
Ready to explore this daring shade? Use our color tools to try Radiant Lilac SW 0074.
The Loneliest Color™ Archive
The Loneliest Color™ Archive
Take a look back at Kingdom Gold, the first ever Loneliest Color.
Take a look back at Kingdom Gold, the first ever Loneliest Color.
Resources for Designers & Pros
