Expand Your Horizons

Technology is taking color to formerly unimaginable heights. Just as we have hybrid cars and hybrid crops, we now have complex hybrid colors. Saturated tones glow brighter, thanks to new finishes and enchaned materials. "Chameleon colors" are shape-shifters, bringing an element of change and discovery to even monochromatic palettes. And technology-enhanced patterns and textures create additional layers of nuance. It's all about the interplay, harnessing color and light to create richer, livelier surroundings.
DRIVING FORCES: Pioneered by the auto industry, technology-driven color is now a fashion staple, with fabrics that shimmer like fish scales or are embedded with lustrous crystals.
SUPPORTING ELEMENTS: High-gloss lacquered finishes; lace patterns and special effects; patinas and color-washed metallics; oil-rubbed faucets and lighting fixtures; concrete tiles that produce patterns when exposed to water; cardboard furniture that flaunts its corrugation as a design element.
UNEXPECTED COLORMIX: Deep Iron Ore (SW 7069) dramatically interplays with Tamani Tan (SW 6116) and Cayenne (SW 6881).
- Cayenne SW 6881

- Iron Ore SW 7069

- Tatami Tan SW 6116

- Wood Violet SW 6557

- Marquis Orange SW 6650

- Aquarium SW 6767

Due to individual computer monitor limitations, colors seen here may not accurately reflect Sherwin-Williams paint colors. To confirm your color choices, visit your neighborhood Sherwin-Williams store and refer to our in-store color cards.
The Right Tools:
Color Visualizer
Explore, create and design with color. Our easy-to-use, interactive aid helps you develop palettes and lets you demonstrate your ideas to your clients.
Color Resource Library
Your online tool for professional color resources.
