Color Forecast
ColorMix™ 2010
A Colorful New Twist
The Sherwin-Williams 2010 color forecast takes cues from the hues of the past to paint the way to the future.
"In uncertain times, we find comfort in the memories and traditions that provide us with a sense of solid ground," said Jackie Jordan, Director of Color Marketing for Sherwin-Williams. "Color plays a key role in triggering our nostalgia, and our trend forecast reflects the rediscovery of sights, sounds, smells — and colors — of the past."
The 24 shades selected by Sherwin-Williams color experts for colormix 2010 are grouped into four palettes: Rooted, Treasured, Simplified and Refreshed.
Learn more about Sherwin-Williams' 2010 Color Forecast
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Color Forecast Archive
2009 Color Forecast
What makes one color look fresh while another seems too familiar? Our collective color preferences reflect the delicate chemistry between culture, commerce and science, as new ideas shade our internal spectrum and new products and technologies enter our field of vision.
