Sherwin-Williams Introduces Dry Erase Coating – Turn Any Wall Into A Dry Erase Board

LAS VEGAS – January 22, 2013 – With the launch of Sherwin-Williams Dry Erase Coating, painting professionals can create versatile, economical dry erase boards for a wide variety of applications in schools, businesses and homes.

Formulated exclusively for application by professional paint contractors, Dry Erase Coating is ideal for use in a wide array of settings, from classrooms, conference rooms and offices, to the home with kitchen message boards and kids’ bedrooms. It is easily applied to virtually any interior substrate and over any paint color, producing a durable, clear gloss finish that wipes clean for years of use and no “ghosting”.

“This is an extremely versatile coating that lends itself to many add-on sales opportunities for commercial and residential contractors,” said Karl Schmitt, vice president, marketing, Sherwin-Williams. “From transforming a wall into a working surface, to providing a space for kids to scribble away with any standard dry erase marker – there really are no limits to the creative applications for our new Dry Erase Coating.”

Sherwin-Williams Dry Erase Coating will be available in early 2013 and is exclusively for sale to professional paint contractors. For more information, visit www.sherwin-williams.com/home-builders/.

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Through its more than 3,500 stores and 1,700 sales representatives, Sherwin-Williams provides fast, flexible, responsive service and personalized, expert advice to meet the coating and color needs of builders, designers, specifiers, property managers and contractors. As North America’s largest single-source supplier of high-quality paints, stains, masonry coatings and brand-name wall and floor coverings, Sherwin-Williams is proud to have earned the EPA Presidential Green Chemistry Challenge Award. Visit sherwin-williams.com.