The Mobile World of Color

Find Paint Color Matches Instantly With New ColorSnap™Apple iPhone Application From Sherwin-Williams

CLEVELAND (May 27, 2009) ― Whenever color inspiration strikes, designers can now visualize colors remotely for their residential or commercial spaces with the new ColorSnap Apple iPhone application from Sherwin-Williams, available for download at swcolorsnap.com.

ColorSnap is a free color-matching app that allows users to quickly capture hues from their surroundings and match them to more than 1,500 Sherwin-Williams colors. Match shades to existing décor such as painted walls, artwork or furniture pieces, or to any color you see in nature or walking the city streets.

The application is quick and easy. Upload a photo from an existing photo library or snap a new photo in the moment of colorful inspiration. Then, use a finger to scroll around the image to locate the exact hue to be matched and ColorSnap will immediately offer the closest matching Sherwin-Williams color, RGB value and a coordinating palette. Save the palette into "My Saved Colors" for future reference and even locate the nearest Sherwin-Williams store.

"With ColorSnap, you can discover how coordinating colors and bringing ideas to life is easier than ever imagined," said Jackie Jordan, director of color marketing at Sherwin-Williams. "Nothing is more beautiful than potential."

ColorSnap is the latest in advanced color matching technology and digital color visualization from Sherwin-Williams. Visit swcolor.com for more interactive tools and color resources.

Ask Sherwin-Williams
For over 140 years, Sherwin-Williams has satisfied the coating and color needs of builders, designers, specifiers, property managers and contractors. Sherwin-Williams provides fast, flexible, responsive local service and personalized, expert advice. More than 3,300 stores and 1,600 sales representatives make Sherwin-Williams North America’s largest single-source supplier of high-quality paints, stains, masonry coatings and brand-name wall and floor coverings. Visit sherwin-williams.com. For green solutions, visit swgreenspecs.com.

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