Sherwin-Williams Gives Contractors A Painters Advantage®

Program Helps Contractors Build Business With Customizable Marketing Tools

CLEVELAND (April 28, 2009) — Finding efficient and effective ways to market services is a top priority for contactors, especially as they work to generate job leads amid the many other demands of everyday operations. Sherwin-Williams helps contractors market with ease through its Painters Advantage Program, providing a complete collection of business building tools. All of the program tools are available to order online via paintersadvantage.com, or contractors can call
800 974-1547.

Through the Painters Advantage Program, contractors can select from a number of template designs and customize them with their contact information. These materials include:
· Direct mail cards
· Newspaper ads
· Flyers
· Product sell sheets
· Quote forms
· Door hangers
· Professional signage
· Stationery including letterheads, business cards, thank-you cards
and envelopes

Target mailing lists can be purchased with postcard orders.  Painters’ apparel, including t-shirts and caps, is also available and can be customized with a contractor’s name and logo.

Painters Advantage Program members also have access to complimentary podcasts and webinars on business building practices, competitive rates for credit card processing services, and information and training from the Painting and Decorating Contractors of America (PDCA). They can also link to consulting services and workshops from Summit Services Inc.

Painters Advantage supports contractors by offering professionally designed tools and access to services that can help increase visibility among prospective customers and improve relations with current clients.

Ask Sherwin-Williams
For over 140 years, Sherwin-Williams has satisfied the coating and color needs of builders, designers, specifiers, property managers and contractors. Sherwin-Williams provides fast, flexible, responsive local service and personalized, expert advice. More than 3,300 stores and 1,600 sales representatives make Sherwin-Williams North America’s largest single-source supplier of high-quality paints, stains, masonry coatings and brand-name wall and floor coverings. Visit sherwin-williams.com. For green solutions, visit swgreenspecs.com.

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