Ultimate Touchup, Ultimate Satisfaction

Sherwin-Williams Adds a Matte Flat Sheen to the Builders Solution System

ORLANDO, Fla. (February 7, 2007) - One of the leading complaints home buyers have after their new home is complete is poor wall appearance, sometimes due to even the smallest drywall imperfections and paint touch-ups. For this reason, Sherwin-Williams introduced Builders Solution Interior Coating System, a two-coat system which includes a latex surfacer and a latex topcoat developed with its proprietary AccuTouch Technology. Now, Sherwin-Williams gives the new residential market more finish options by expanding the Builders Solution System to include a matte flat topcoat. Achieving a burnish-resistant Flat or Matte Flat finish that maintains superior wall color and sheen touch-up is difficult with conventional paint. With AccuTouch Technology, builders can specify flat finishes in an array of colors that will appeal to their home buyers while delivering the look more efficiently.

The Builders Solution System starts with a high-build surfacer that hides drywall imperfections such as dents and drywall fuzz. The surfacer goes on easy with excellent coverage, establishing a smooth, even surface for the flat, eg-shel or new matte flat topcoat to be applied. And with AccuTouch Technology, builders and contractors can rest assured that the finished wall surface will be burnish-resistant and exhibit the color quality and sheen touch-up they expect on light and dark colors. After the job is completed, post-painting scuffs and scratches can be touched up seamlessly for a final appearance that will please home buyers.

Independent tests have confirmed that the Builders Solution topcoats have better washability and burnish resistance than other systems. For homeowners, this translates into a longer-lasting finish. And for homebuilders and painting contractors, Builders Solution topcoats provide the best touch-up possible which reduces callbacks and maximizes profitability.

Builders Solution Interior Coating System has earned the Good Housekeeping Seal.

About Sherwin-Williams
For over 140 years, Sherwin-Williams has satisfied the coating and color needs of builders, designers, specifiers, property managers and contractors. Sherwin-Williams provides fast, flexible, responsive local service and personalized, expert advice. More than 3,000 stores and 1,800 sales representatives make Sherwin-Williams North America's largest single-source supplier of high-quality paints, stains, masonry coatings and brand-name wall and floor coverings. Visit Sherwin-Williams on the Internet at www.sherwin-williams.com.

All inquiries for additional information should be identified as Builders Solution Interior Coating System and sent to The Sherwin-Williams Company, c/o Russ Hill, Ultimate Lead Systems, P.O. Box 739, Berea, OH  44017 or sent electronically to ultlead@ultlead.com

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