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5. Sherwin-Williams Introduces Kathy Ireland Home Wall

Sherwin-Williams Introduces Kathy Ireland Home Wall Covering Collections

Easy-to-install Designs Inspired by Nature, Travel

ORLANDO, Fla. (February 13, 2008) — Adding another decorating option for busy do-it-yourselfers, Sherwin-Williams paint stores are pleased to debut the Kathy Ireland Home wall covering collections.

Sherwin-Williams, one of the largest distributors of wall coverings in the country, is the only national retailer to carry these two new lines from Blonder Home Accents.

The Kathy Ireland Home collections are part of the Sherwin-Williams EasyChange line, a new generation of fully washable wall coverings with installation as easy as painting and even easier, peel-off removal. The Kathy Ireland Home collections also feature Easy-Match™, an innovative "match point" on the wall covering edge to ensure a perfect alignment of the pattern every time.

"Wallpaper has been regaining popularity in part because of time-saving features such as Easy-Match," said Ron Baumberger, director of marketing (applicator, wallpaper and brushes). "The new Kathy Ireland Home collections, and all of our EasyChange patterns, are designed to be installed — and removed — effortlessly."

Tailored to a wide range of decorating tastes, the Kathy Ireland Home Natural Living™ and Classic Finishes™ designs will continue to keep wall coverings in demand with do-it-yourselfers. The Natural Living line features motifs inspired by nature — such as bamboo, cherry blossoms, ferns, teakwood and tropical flowers. The Classic Finishes line reflects the world travels of the former supermodel turned home goods designer — with influences such as old-world plaster, animal prints, acid effects, heavily crackled block, mineral damask and snakeskin.

"Our mission is finding solutions for families, especially busy moms," said Kathy Ireland, chief designer and CEO of Kathy Ireland Worldwide. "Sherwin-Williams gives moms expert, personal home décor service that is truly wonderful. Our collections are in the home of our dreams."

The Kathy Ireland Home collections are available at Sherwin-Williams stores nationwide, part of a vast selection of wallpaper and border designs.

Ask Sherwin-Williams
Sherwin-Williams is the nation's largest specialty retailer of paint, stains, coatings, wall coverings and sundry items. With more than 3,000 neighborhood stores in North America, the company is dedicated to supporting the do-it-yourself consumer with specialized products; superior technical knowledge; tools to make confident color selections; and expert, personalized service that's focused on the do-it-yourselfer's unique project needs. Sherwin-Williams brand-name products can only be found at Sherwin-Williams stores. You’ll be amazed what happens when you ask. Visit sherwin-williams.com.

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