Sherwin-Williams x Dapper Dan

Rediscover the Beauty of Color

The Loneliest Color

Rediscover the Beauty of Color

The Loneliest Color

Each year, we celebrate colors beloved by the masses. But the beauty of a color is not determined by popularity alone. So, we’re embarking on a bold journey to raise up our least tinted, yet still stunning shade. Meet The Loneliest Color by Sherwin-Williams. 

A bold journey needs a bold leader. We’ve enlisted fashion icon Dapper Dan as our first-ever Creative Director of The Loneliest Color. A true visionary, Dap knows you have to break a few rules to stand out.

Kingdom Gold

Kingdom Gold

Radiant and full of life. Alive and dynamic. Made for spaces in need of increased 
creativity and enthusiasm.

Radiant and full of life. Alive and dynamic. Made for spaces in need of increased 
creativity and enthusiasm.

Make It Personal

“In design and fashion, every color has the potential to tell a story, change perspectives, and inspire us - it's about staying present so you can discover, or sometimes rediscover, beauty in places you may have initially overlooked.”

Color Notes

The luminosity of gold connects the hue to notions of abundance, nourishment and the culmination of
hard work.

The Loneliest Color™

Sherwin-Williams x Dapper Dan Color Collection

The Loneliest Color™

Sherwin-Williams x Dapper Dan Color Collection

Homeowners

Try colors at home with these three sample options.

Design Professionals

Visit the Resource Library for color samples.

Design Professionals

Visit the Resource Library for color samples.

Visualize Kingdom Gold in Your Space

Visualize Kingdom Gold in Your Space

Ready to explore this decadent shade? Use our color tools to visualize Kingdom Gold SW 6698.

Ready to explore this decadent shade? Use our color tools to visualize Kingdom Gold SW 6698.

Wearable Art Created by Dapper Dan

View one-of-a-kind fashion creations showcasing the beauty of The Loneliest Color.
Proceeds from the auction of this exclusive Dapper Dan collection will benefit Habitat for Humanity.

STIR®

Overlooked No Longer: Bringing Our Least-Tinted Color to Light

STIR®

Overlooked No Longer: Bringing our Least Tinted Color to Light

We spoke with Sherwin-Williams Director 
of Color Marketing Sue Wadden to get her take on producing a first-of-its-kind color collection. 

We spoke with Sherwin-Williams Director of Color Marketing Sue Wadden to get her take on producing a first-of-its-kind color collection. 

Resources for Design Professionals

STIR®

Connect with an Account Executive

Download Color Palettes

Try Professional Color Tools