sw-art-FloorsMeetWalls

Sherwin-Williams partners with Tandus Flooring on a new virtual view tool that makes floor-to-wall color specification easy for commercial designers and architects.

Tandus Flooring, an industry leader in commercial floor-covering solutions, has added some exciting new functionality to its redesigned website: an interactive, virtual view room tool that includes a collaborative design element from Sherwin-Williams. The virtual view tool enables designers to change Tandus Flooring product style, color and installation method, as well as pick coordinating Sherwin-Williams paint colors for the walls of the selected room scene. You can pick from one of five room scenes, or even view two different scenes at the same time. In addition, the finished results can be printed, emailed or downloaded.
“Our vision for the website was based on customers’ needs and resulted in a more sophisticated and highly functional site that is classic, yet forward-thinking and reflective of the Tandus Flooring brand,” says Tom Ellis, vice president of marketing, Tandus Flooring.
The entire site departs from the traditional flooring industry “information only” approach to web surfing. The emphasis of the site is on quality design; user engagement; and disseminating information in an easier, faster and bolder way. “That’s why we chose to partner with Sherwin-Williams, one of the most recognized and trusted paint coating companies in the industry, especially in terms of being quality- and design-driven,” says Tyra Sitto, corporate communications, Tandus Flooring.
“Sherwin-Williams is extremely pleased to be partnering with Tandus Flooring,” says Jackie Jordan, director of color marketing, Sherwin-Williams. “This collection of our most popular paint colors will aid in simplifying the color specification process for architects and designers who work with Tandus Flooring. We look forward to a successful partnership.”
Adds Ellis: “Design matters, and we wanted to enhance the customer experience by utilizing the latest technology we know designers, architects and specifiers are using. Our new tool enables users to quickly realize their design solutions — from the floor to the walls.”
Be sure to check out the Tandus Flooring virtual view room tool for your next commercial project.